Situation: Qualified, diary thin. Homeowners type the trade plus near me; they are not in the pack.

Start getting near-me leads for a trade that already does the work

Get visible in the Maps pack / local pack when homeowners search "[trade] near me". Named enquiries with provenance. The system is in the file. This page is the gates. No income guarantee. No ranking guarantee.

Gates — not lectures

Inside

Diagnosis
Starting point

Qualified, diary thin. Trade does the work. Homeowners type "plumber near me", "electrician near me", "locksmith near me"—they are not in the Maps pack / local pack / GBP results.

Full system is in the file behind buy.

Arithmetic
Contribution per enquiry. GBP costs. Labour hours.
Contribution per month equals enquiries times close rate times average job value minus tools minus labour cost. Zero enquiries is valid arithmetic — iterate or STOP. Named enquiry from near-me search with provenance is the close.
Your numbers, not claimed rates.

Contribution from your enquiry data and GBP costs. No invented lead values. No ranking guarantees.

Full tables stay in the file.

Roadmap
Gates · ordered

Trade + location lock. Twin-test. GBP claim/verify. Optimise (categories, photos, services, posts, reviews). Visibility in local pack. First enquiry with provenance. Contribution from actuals or STOP.

Full tables stay in the file.

Pitfalls
Kill conditions

Collapsing onto owned sites (lg-uk-001). Collapsing onto directory leads (tr-uk-001). Collapsing onto AI citation (nb-uk-001). Fake reviews / review farms. Scraping directories against ToS. Cold outreach without PECR consent. "Ranked #1 guaranteed"—no guarantee exists.

Full tables stay in the file.

Stack
In the file

Paste-and-run block, stop rules, contribution calculator, GBP system card, enquiry log, weekly loop. UK GDPR/PECR compliance checklist. GBP guideline checklist.

Full tables stay in the file.

Frequently bought together

Start getting local-business leads from a site you own

Start getting local-business leads from a site you own Wants inbound for trades or clinics. Doesn't want to rent shared directory leads. £147
+

Get Google reviews arriving after the job

Get Google reviews arriving after the job Happy customers, silent profile. Recency and volume, not fake stars. £147
One-time · keep file
£147
Buy